Scripts

Script

Format: Talking head + macro b-roll
Duration: ~45s

[HOOK]
"I've unboxed a hundred headphones. This is the first pair that made me stop."

[1] Slow pull of the lid — magnetic click, foam reveal.
"Everything about the box says: slow down."

[2] Macro on the ear cushions, the hinge, the matte finish.
"Vegan leather. Aircraft aluminium. It feels like it costs more than it does."

[3] First fit, eyes close.
"And then you press play."

[OUTRO]
"The Aura One. Sound you can feel — the moment you open the box."

Script

Format: Direct-to-cam + slow-mo b-roll
Duration: ~40s

[HOOK]
"Aura says these are waterproof. So we're going to find out — on camera, no cuts."

[1] Buds dropped into a glass of water, slow-mo.
[2] Pulled out, shaken, straight into ears.
[3] Music hits, genuine grin.
"Still perfect. IPX7, they weren't lying."

[OUTRO]
"Built for real life. Rain, sweat, dropped-in-the-sink life."

Script

Format: POV b-roll + trending audio
Duration: ~30s

Caption: POV: you finally invested in good headphones

Visual:
— Step onto the train, slip on the Aura One.
— City blurs past the window, noise cancelling kicks in.
— Small smile. The world goes quiet, the music goes big.

Script

Format: Split-screen comparison + waveform overlay
Duration: ~50s

[HOOK]
"We put the Aura One against a pair that costs twice as much. Headphones on — you decide."

[1] Same track, A/B toggle, on-screen labels hidden.
[2] Bass response, vocal clarity, soundstage.
[3] Reveal: the one most people picked was the Aura.

[OUTRO]
"Half the price. You couldn't tell. Neither could we."

Script

Format: Screen-record + talking head
Duration: ~45s

[HOOK]
"If you just got the Aura One, change these three things before you do anything else."

[1] Adaptive EQ on.
[2] Custom noise-cancelling slider.
[3] Double-tap shortcut to your voice assistant.

[OUTRO]
"Same headphones. Twice the experience. You're welcome."

Script

Format: Pure ASMR, no voiceover
Duration: ~35s

Caption: turn your sound on for this one

Visual + sound:
— Fingernail across the textured box.
— The magnetic lid peel.
— Cushions pressed to the mic.
— Cable coil, the soft click of the case.

Script

Format: Interview + archival b-roll
Duration: ~60s

[HOOK]
"Most brands ship in six months. Ours spent two years on a single driver."

[1] Founder in the workshop, early prototypes on the bench.
[2] The failed versions. The tuning sessions at 2am.
[3] The moment it finally sounded right.

[OUTRO]
"You can hear the two years. That's the whole point."